The real-life benefits of social media
Dennis Crowley, chief executive and co-founder of foursquare, and Kati London, director of product for Zynga New York, discuss the benefits of curating a social presence online at The Economist’s World in 2012 Festival held in New York City.
The real-life benefits of social media are discussed; why it pays to share, how you can get more out of social media and its effects on your real life social relationships. This has seen and will continue to spur the growth in applications being built to facilitate more of these benefits.
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